In eight years of operating an internet business, I’ve learned that small changes can yield big results. A lot of the internet gurus preach test, test, test, but don’t offer real world examples to show you just how powerful a simple test can be. Below are the results of a few tests I ran on […]

Posted by: Brent Crouch on 11 Apr, 20097 Comments »

I’m not an expert on writing sales copy, but I do manage more than 10 ppc accounts and know the importance of writing and testing good ads. If you are using Google Adwords, you should know the higher the CTR of your ad, the higher it’s position and the cheaper it’s cost per click is […]

Posted by: Brent Crouch on 21 Sep, 2007No Comments »